Shape research

Shape research; ITN ENGLAND: INT CS PG Tips pyramid tea bag clipped into place in glass tea pot PULL OUT to i/c and other tea pots with square and round bags on either side of pyramid William Brown (Brooke Bond PG Tips) interview SOT - consumers are on the move now / want much more convenience GV Illtyd Lewis (Tea Council) sitting at table pouring tea into cup from yellow tea pot CMS tea poured TILT UP to face CMS tea poured into cup Illtyd Lewis (Tea Council) interview SOT - tea is a big market worth a lot of money