Inside Rapha Racing Ltd.'s Marketing Machine That Helped Make Cycling Cool

Simon Mottram, founder and chief executive officer of Rapha Racing Ltd., poses for a photograph following an interview at the Rapha cycle club on Brewer Street in London, U.K., on Tuesday, Nov. 8, 2016. To keep ahead of the competition, Mottram says he wants to take cycling from its current status as an almost-fringe pursuit to something far more mainstreamand sell many more $385 riding jackets and $800 leather "race bags" in the process. Photographer: Chris Ratcliffe/Bloomberg via Getty Images
Simon Mottram, founder and chief executive officer of Rapha Racing Ltd., poses for a photograph following an interview at the Rapha cycle club on Brewer Street in London, U.K., on Tuesday, Nov. 8, 2016. To keep ahead of the competition, Mottram says he wants to take cycling from its current status as an almost-fringe pursuit to something far more mainstreamand sell many more $385 riding jackets and $800 leather "race bags" in the process. Photographer: Chris Ratcliffe/Bloomberg via Getty Images
Inside Rapha Racing Ltd.'s Marketing Machine That Helped Make Cycling Cool
ライセンスの購入
どんな用途に素材を使えますか?
¥38,500
JPY

詳細

制限:
商業目的またはプロモーション目的で使用する場合は、ゲッティ イメージズのオフィスへお問い合わせください。For editorial use only. Additional clearance required for commercial or promotional use, contact your local office for assistance. Any commercial or promotional use of Bloomberg content requires Bloomberg's prior written consent.
クレジット:
Bloomberg / 寄稿者
報道写真番号:
628701314
コレクション:
Bloomberg
作成日:
2016年11月08日(火)
アップロード日:
ライセンスタイプ:
リリース情報:
リリースされていません。 詳細情報
ソース:
Bloomberg
オブジェクト名:
UK RAPHA
最大ファイルサイズ:
4000 x 2819 px (33.87 x 23.87 cm) - 300 dpi - 3 MB