Au Green Road Project Press Conference

TOKYO - FEBRUARY 19: (L-R) Barcelona Olympic women's marathon silver medalist Yuko Arimori, model Yuri Ebihara and ex professional baseball player Tsuyoshi Shinjo pose during the au Smart Sports Green Project press conference at KDDI Designing Studio at February 19, 2009 in Tokyo, Japan. Japan's mobile communication giant KDDI is running the project which we see them donate one Japanese yen for every one kilometre walked or run by measured on KDDI's mobile's sport support application, with the money raised being used to plant trees. (Photo by Junko Kimura/Getty Images)